Profile

Jorg Scheuerpflug has been working with digital agencies as well as design and brand consultancies in New York, San Francisco and Frankfurt for almost a decade. Throughout his career he developed a keen understanding of diverse technologies, design processes, customer needs and a passion for creating immersive user-, brand- and product experiences.

His design approach is systemic which guarantees high visual, tangible and interactive quality by connecting interrelated layers of visual-, product- and interaction design, visual cognition as well as screen ergonomics which allows him to develop new means of articulation, new visual forms and experiences - providing brands, products and customers with additional value both on the functional and the visual level. His well marked design sensitivity and his unique set of design experiences across the full spectrum of the digital brand and product life cycle allows him to evaluate design solutions from business-, brand- and customer perspectives.

Jorg's expertise has resulted in successful, authentic and intriguing work for clients such as General Motors, Hewlett-Packard, Mc Donald's, Samsung, Starbucks, Bauer/Nike, George Harrison, Condenèt, Shell, harman/kardon and others.

He has won national and international design awards including the Good Design award, IDEA award, POPAI award, the W3 Gold and Silver award and the Mobius Award for Outstanding creativity.